Putting It All Together- Utilize Knowledge of Textiles and Create a Garment
Written project of constructed fabric with intended end use for a women's evening gown from fiber type to finish.
Swatch Identification- I.D Twenty Four Given Fabric Swatches
Identified a given set of unknown fabric swatches listing specific components.
Trend Forecasting- Apply a Color Story and Product Forecast for Fall '17
Aligned with group members to determine and apply how our brand would apply a trend forecast to its upcoming product development cycle.
Researched information while collecting new, innovating ideas from a variety of inspirations and trends
Retail Environments- Implement and Foster Assigned Retail Space
Created a bridal shop inspired retail space using photoshop
Explored competition of retailers by researching brick and mortar layouts and store design, web content, and target demographic and psychographics
Worked with group members to create final concept and overall project work using photoshop and collaborative resources such as google docs
Fashion & Retail Promotions- Develop and Translate an Integrated Marketing Campaign for a Top 10 Retail Company
Apply promotion and marketing mix concepts as practiced by fashion and retail industries
Identify and analyze contributing factors in the development of retail brands
Create an integrated marketing campaign for a brand, intended for Fall 2017
Global Sourcing- Establish a New Line of Product for a Current Brand and Implement a Sourcing Strategy
Built a business/sourcing plan, solving two problems/business opportunities which occur during the product development cycle
Highlighted a product development timeline implementing a new chase idea and product development opportunity
Utilized a sourcing strategy pertaining to a specific country, speed and agility, and calculating cost of production with number of units in mind
Corporate and Social Responsibility- Create and Promote a Socially Responsible Company
Proposed and coined name of company/title for project (Something New)
Developed visual content and layout for entire presentation
Created the project's print, color and textile palette, and project
Researched and gathered informational materials for presentation
Merchandising- Buying Project
Made and presented a merchandising line/ assortment for brand of choice (Tommy Hilfiger)
Proposed written presentation of trend analysis and model stock, and product classifications
Created mood board via photoshop